I have been slapped around this statement quite a few times since I either end up doing just the planning, or neglecting it and doing just the work. Neither is helpful if you need money – you need a good combination of both and each one of them has to be executed correctly. If you do the first part – the designing – correctly, the work part of the equation is going to be a lot easier, but it still has to be done.
Ever since Ben started his 200 hubs in 30 days project there has been a flying sentence in the MMO people and that is “get to work already”. Meaning that most of the people trying to earn money on the internet are just reading how to make it happen, how others are making it happen, and trying to learn new techniques every week. This results in zero work being done and zero dollars online income in your bank account. So roll up your sleeves and get to work already.
That is not exactly what I had in my mind since doing the wrong things can take a lot of your time, and by not doing the wrong things you are going to never really learn what you need to do to actually have any revenue at all. So Planning is a big part of what you have to do to get to the point where you want to be. I am not talking about general planning – everyone is doing it in their heads all the time: I am going to build a hundred of websites which are targeted to keywords. Then I am going to do work on them so that I get enough traffic, then I slap ads on them and reap the benefits. The planning that I am talking about here is a bit more specific and more like “what I am going to do today” type of thinking.
I have mentioned it quite a few times on this blog that I am literally fed up with trying manage with my day job – which is paying me a ridiculously low amount – and my legitmate online businesses which are practically taking every other moment of my day. Add a relationship which I want to preserve and two dogs whch need to be taken care of and you have my mess. Sot to be able to generate any profits I need to have my game plan set so that I am taking full advantage out from every minute that I spend sitting on my computer. Well I hope that it would be that easy, and many times I end up surfing on a certain internet marketing forum and reading two major blogs.
What Is A Game Plan For Earning Money
When a basketball coach makes a game plan he is not going to say that we defence like muthafuckas and score like Ron Jeremy. He is going to lay down the exact schemes that the team is supposed to use to use to get the scores and to be successful in defence.
Why should you make a general plan like: Build some sites, get the links and slap on ads. That is not going to work unless you are really organized by nature and can just sit on the computer and have everything come out from your head correctly. For me I have to approach it quite differently.
My job does not require too much from me except time but since I can’t do much internet marketing while I am at my day job, I must try to do all the possible time wasting stuff that I can there. I can’t do keyword research since I can’t evluate the competition – I don’t have the tools I use there. I can’t write articles because I get interrupted too often. And because of the latter, I can’t do backlinks. So this leaves what to me? I must do all the time wasting surfing and facebooking that I do, while I’m at work. Also I spend a lot of time on freshdrop.net trying to find good domains and also google for other related stuff.
What else can I do while I am trying to wait for my day to be over so I can get home and start doing something that will help my need for money? I can’t write articles but I come up with ideas for my articles and create the topics. If I clearly plan my articles in advance it really speeds up my writing process because all that is left is the typing process. I have a good idea how many articles I can write in a day, and that is the amount of topics I come up with and do the planning. I try to keep in mind that I evenly add posts to my websites and create the articles accordingly. I do most of my planning while I am at work and try to do most of my work when I am at home – logical isn’t it. That is my daily game plan, and besides just that you have to have a long term plan to be succesful and make sure that in the future you don’t need more money.
Planning For The Future
What people do for short term money online, are things that generate fast income. Such as taking advantage of the social websites which allow you to post your own articles and display your ads on an authority site that is capable for basically ranking well for any keyword. That is not something that is going to make your money in the long run – you are going to have to jump from authority site to another once they are saturated by a bunch of other marketers. This is not something that I would call a good way to get money – don’t get me wrong, quick money is nice and if you can make a decent income in a month then do it, but you need to be certain that you know it is not going to make you money a year from now, or even six months. The search engines constantly look for noob MMOers who are trying to take advantage from an glitch in their algorithms which allow the system to be gamed.
The very best thing that you can do is to start a website that you plan on building forever. I know that many of us are building small niche websites that are sniper targeted for a keyword and that is something that SEOers do and that is what you should be doing. That is what makes your income and you are going to make a living with it if you know what you are doing, that is for sure. At the same time I would advice to slowly build huge websites in niches that you find profitable. These are sites that you are going to be regularly posting and constantly doing work on, and that is in my plan from now on. I have already started it and I am sure that it is going to take a very long time and it might work or not. If it does not work, I have another great niche site in my network, which I can sell for money if I want, or use it for other puposes in my online business.
The thing with planning is that many people plan small – just like I have been doing before: I will build a hundred sites and end up making just enought to quit my job. I am not going to enter this niche since it has too much competition. Oh, I can’t do this much work, I will have to try something smaller. My motto has always been “aim for the stars and if you end up in the moon that’s pretty damn fine” and I suggest you try to do that with your business also. All this because if you need money, and plan on making just enough to get by, you are going to always have the risk of your income to drop and you having to do more and more of this low level work to get back up. Do the low level work but also do some aiming for the starts while you are at it: If you have a number of websites in a niche which has proven to convert well, get a new domain and a new hosting account – to get a different ip, or if your hosting provider has the option to get another c-class ip then do so – and start building a megasite which you are going to target all the keywords in your niche one at the time. When you are done, you are going to either have a website which is pulling traffic like there is no tomorrow and you can use it to earn money, or you have a very strong niche website which you can use to boost up smaller sites for the same niche. Think big and you can be big one day. If you want it to be your business, you have to start treating it like one.
September 21st, 2009 at 3:03 am
Lol, score like Ron Jeremy!
Another awesome post man. I definitely think it’s important to do some short term stuff while learning and planning for a long term goal with internet marketing. Well, with anything else too. And yeah, Ben’s forum is kind of addicting, lol. I’m going to hate it when it becomes some huge community that will have hundreds of threads, instead of just a few, that I end up reading and losing time in.
And the more I learn about all this the more I seem to believe that there really is no such thing as a useless website. Even if site A isn’t profitable, you can use it to give site B (profitable site in similar niche) a backlink. Or, at the very least, rank high for a keyword or group of keywords that pull in enough traffic to make it a viable seller on Sitepoint.
Alright, that’s enough outta me. Peace,
Broke
lissie Says:September 23rd, 2009 at 5:18 am
Appreciate the link mate – thanks. Yes I hear you about the day job – my last one was at least a good setup – I could run firefox and do a lot of IM stuff on the side – but it still annoyed me changing computers LOL
Phil Reply:
September 23rd, 2009 at 5:44 am
The best thing about my job is that once I start seeing decent online income I can easily quit since I can always find a new one just like this one. Another good thing is that I don’t have to, neither am I expected to bother my mind with work related stuff.